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Running a small business is no simple task. Read articles on how to run a small business including marketing ideas and business guides.
Run the Business featured articles:
- Viral video: amassing the 'hits' to make a hit
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- Businesses are scrambling to harness the elusive but enormous power of this revolutionary marketing idea - with varying degrees of success.
- Three steps to effective PR
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- Dotcom entrepreneur Marcus Markou gives his top tips for creating an effective PR strategy for your small business.
If they can, you can. Share your views about running a small business.
- Hit the internet marketing jackpot with testimonials
- It's not enough to have people visiting your website. Testimonials are a great small-business marketing idea as they encourage people to stay awhile and spend money.
- Perception and reality: the brand-building guide
- A small-business guide to how various businesses establish - or fail to establish - a reputation in line with customer experience.
- Building customer relationships
- If cashflow is the lifeblood of your business then customers are the heart pumping it around. Know them, appreciate them, look after them.
- Start-ups and tax
- If you're even reading this subheading then that's a good start: you're facing up to the less glamorous side of running a small business.
- Free DIY legal audit
- Register for the free one minute legal audit from Business Lawyers to stay ahead of the competition, says Brian McLelland.
- Is it in writing?
- A guide to licence agreements for intellectual property and the implications of not having them in writing. By intellectual property specialist Sara Ludlam, a solicitor at Keeble Hawson.
- Maximising the value of your business
- Running a small business in the current climate, it's even more important to focus on strategy - so says Jamie Hope of Catalyst Finance.
- When you've outgrown your office
- A guide to what small businesses should bear in mind when relocating offices, by Daniel Taylor of Metro Design Consultants.
- Efficiency: big lessons for small businesses
- Adam Howarth of OMS explains why sophisticated strategies used by multinationals can apply equally, in principle, to any small business - and enhance its value.
- Finding the right kind of web-hosting company
- Web expert Michael Ashworth walks you through the different types of web-hosting businesses, their advantages and their drawbacks.
- Building a content-rich website
- It's no good having a great 'look and feel' to your site if it's just an empty shell, says web developer Donald Nelson.
- Shoppers want high street standards online
- Eight years on from the dotcom crash, a web entrepreneur suggests that e-tailers are still getting things wrong.
- Four in 10 prefer being flexible to flush
- Flexibility is almost as important to workers than money, according to a small-business survey.
- The inclusive workplace
- Running a small business is hard if you're haemorrhaging staff, and pivotal to retaining your workforce is a creating a great workplace.
- Employing immigrant workers
- Small businesses need to be more vigilant than ever about hiring foreign workers, says Laura Mitchell of Clarion Solicitors.
All Run the Business articles
- Happy employees will make your business fly
- Dotcom entrepreneur Marcus Markou makes the distinction between the employees who won’t shy away from identifying flaws, and those who can only see the flaws
- See more in: HR, employees, employment, recruitment, guides
- Four in 10 prefer being flexible to flush
- Flexibility is almost as important to workers than money, according to a small-business survey.
- See more in: flexible working, working hours, employees, employment, recruitment, perks, news, pay, salaries, wages
- Maximising the value of your business
- Running a small business in the current climate, it's even more important to focus on strategy - so says Jamie Hope of Catalyst Finance.
- See more in: planning, strategy, sell a business, selling, strategic reviews, guides
- Viral video: amassing the 'hits' to make a hit
- Businesses are scrambling to harness the elusive but enormous power of this revolutionary marketing idea - with varying degrees of success.
- See more in: viral video, viral marketing, virals, marketing, advertising, internet, online, web, production, guides
- Finding the right kind of web-hosting company
- Web expert Michael Ashworth walks you through the different types of web-hosting businesses, their advantages and their drawbacks.
- See more in: internet, web, hosting, ecommerce, e-business, computers, IT, business, website, reseller, shared, servers, support
- Making your business card
- Business-card expert Kaye Z Marks explains the kind of thought process you should go through when designing your business card.
- See more in: business cards, guides
- Hit the internet marketing jackpot with testimonials
- It's not enough to have people visiting your website. Testimonials are a great small-business marketing idea as they encourage people to stay awhile and spend money.
- See more in: internet, online, websites, marketing, internet marketing, technology, testimonials, email, mailouts, guides
- Three steps to effective PR
- Dotcom entrepreneur Marcus Markou gives his top tips for creating an effective PR strategy for your small business.
- See more in: PR, public relations, press, journalists
- Business networking
- Not everyone is comfortable ‘working a room’, says the founder of an online business networking site. But by following certain pointers and gaining experience anyone can network successfully and gain new clients and small-business ideas.
- See more in: networking, guides, contacts
- Perception and reality: the brand-building guide
- A small-business guide to how various businesses establish - or fail to establish - a reputation in line with customer experience.
- See more in: brand, branding, advertising, marketing, Body Shop, Nike, Stella Artois, analysis
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