Mumpreneurs: the baby sign language innovator


SG: How have you managed juggling a successful business and being a mother?

KM: I have always had loads of energy, and I’ve been lucky.

I do a job that I’m passionate about. I think it’s good to have something that you believe in and which really excites you.

SG: What made you franchise the business?

KM: I could see myself being so successful that my classes would go across the UK, and to ensure that consistency of standard, I decided franchising was the way.

SG: Can you reveal the secrets behind your success?

KM: Running a franchise is about teamwork. If one person is letting us down then it’s really bad for our reputation.

Even though we have territories next door to each other, the reality is that mums don’t want to travel very far; they want something on their doorsteps on a weekly, regular basis. We don’t work against each other; we work to complement each other.

It’s about strength in numbers.

SG: How hands-on are you?

KM: I do all the interviewing and have the final say over who comes on board. Consistency is so important.

I am still very much involved.

I now have such an amazing team working for me; they all feel passionate about it. I am very, very careful who I have as teachers.

SG: Could you impart any advice to budding entrepreneurs?

KM: I always say, don’t go into any business unless you’re 200% in love with it and want to get it out there.

If you start a business and it takes off it’s a 24-hour job, and it is relentless. It does take over your life – but you want it to.

You live it, you breath it, you love it and you want to make it a success. It’s down to you and what you’re willing to put into it.

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