In these days of social media and online networking, there’s a real risk of extinction for the humble business card.
However, they still fulfil a valuable role in face-to-face meetings and, if designed right, can live a full and meaningful life.
The key to a good business card is ensuring that they have real purpose – above and beyond marketing your business of course. This means giving the recipient some quantifiable reason for holding onto your cards long after you hand them out.
To turn your business cards into something people will want to keep, take a look at the design. Work out how your card can be adapted not only to serve a worthwhile function but also continue to promote your business months after distribution.
Here are some great design examples of useful, creative business cards to whet your appetite. First, inset above: hair clips are always getting lost – this design for a hair and make-up artist offers a great solution for keeping them neat and tidy.
The owner/designer of this card is a freelance organic chemistry tutor – he designed his card to incorporate a drawing template of a six-membered molecular ring:
The Tool Logic Survival card - pretty much does what it says on the tin: 
A card offering measurement benchmarks is the perfect tool for designers and architects: 
A bottle opener always comes in handy and is a great promotional option for a drinks brand or beverage-related company: 
USB business cards are a great way to promote your business and provided added worth to your card – especially if you’re in the software/computer industry: 
A slimline torch that fits neatly inside a wallet is a great place to place your branding and contact information: 
